Leclerq Associés lead a visionary redevelopment of utopian seaside resort La Grande-Motte

Leclerq Associés lead a visionary redevelopment of utopian seaside resort La Grande-Motte

11 Jul 2024  •  News  •  By Allie Shiell

La Grande-Motte, a coastal town in the South of France, stands as a testament to modern urban planning and architectural innovation. Conceived in the 1960s by visionary architect Jean Balladur, it was designed as a utopian seaside resort and paradigm of contemporary living that harmonized leisure, nature, and urban functionality. 

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La Grande-Motte’s inception was part of a larger initiative by the French government to develop the Languedoc-Roussillon coastline, transforming it into a vibrant tourist destination. Balladur’s master plan was revolutionary; it featured striking pyramidal structures, lush green spaces, and a layout facilitating pedestrian and cycling pathways, reducing automobile dependency. Inspired by the Mayan pyramids of Teotihuacan and the white concrete curves of Brasilia, Balladur managed to blend the pyramidal geometry of modern architecture with the coastal dunes and the Cevennes mountains. This striking architectural design catered to the burgeoning tourism industry and emphasized a sustainable living environment. Landscape architect Pierre Pillet further designed a surrounding forest network of thirty thousand trees. 

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Over the past fifty years, La Grande-Motte has witnessed substantial wear and tear. Today, the town is undergoing a significant redevelopment, led by Leclercq Associés, aimed at preserving the town’s unique architectural heritage while upgrading its facilities to meet modern standards of sustainability and resilience. 

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The City-Port redevelopment project aims to bolster economic activity around tourism, boating and yachting, modernize public spaces, improve mobility and integrate the challenges of climate change and preservation of the coastal environment. La Grande-Motte also strives to become a year-round, full-fledged city in interaction with neighbouring territories of the Pays de l’Or in the Montpellier agglomeration.

The 3-hectare project has a budget of 6.5 million EUR (excluding VAT and commercial extensions). Key improvements in the urban include: a widened and lengthened pedestrian sea wall, an enlarged harbour with a promenade, the road network reduced to make way for walking and cycling, some car parking moved to the entrance of the town, additional tree planting and new family housing. The project doubles areas dedicated to pedestrians, adds 400 moorings to the port, and provides housing for an additional 1,200 residents while maintaining the town’s high level of greening. 

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Also necessary was the ability to respond to increasingly frequent heat waves. Planting 245 deciduous trees and transplanting fifty palm trees is an initial solution. A thoughtful approach to sunlight exposure in these public spaces accompanies this balance. Existing and projected urban morphology results in sunlit spaces in winter, shaded spaces year-round, and cool urban islands. 

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Revitalized public spaces now accommodate strolling, daily jogging, and annual events such as boating fairs and festivals. The width of the dock allows for the inclusion of seating furniture, colourful geometric patterned shade structures, a market, and the creation of plazas and spaces for activities linked to the city centre. At dusk, lighting masts gently illuminate the docks, creating an urban stage effect, while pedestrian lighting highlights shapes inspired by the architectural features of the surrounding buildings. The landscape renovations extend Jean Balladur’s vision of total work, from furniture design to the patterns and textures of the ground.